To finish 2021 with a (big) bang, the newest issue of the CALAMEO Magazine is out now! We hope you enjoy reading the stellar Space issue below:
This edition is all about outer space. Inside, you’ll find our guide on worldbuilding, tips on how not to get lost in the black hole of Google Search, and an examination of the influence of outer space on popular culture. Plus, statistics about our universe and a new creative writing challenge. There’s something for everyone in the Space issue!
💡 TIP: Need to get caught up? You can find the complete archive of all CALAMEO Magazine issues on our site.
We are so pleased to bring you another CALAMEO Magazine, and we hope you enjoy the Space issue. We will see you in 2022, with more great digital publishing content!
Would you like to customize the appearance of your publication down to the smallest detail? With Calaméo’s customization options, you can easily change the background color of your viewer to create a more immersive reading experience that perfectly matches your brand identity.
In this article, we introduce our new video tutorial, “How to Change the Background Color,” a practical guide to help you quickly customize the reading environment of your publications.
Why Change the Background Color?
The background of your publication plays an important role in the overall reading experience. By choosing a color that aligns with your visual identity, you can strengthen your brand image while improving reading comfort.
Changing the background color allows you to:
Further customize the appearance of your publications
Create a reading experience that is consistent with your brand identity
Showcase your content in a visually engaging environment
In just a few clicks, you can transform the overall look of your publication and deliver a more professional experience to your audience.
Quick and Easy Customization from Your Calaméo Account
Calaméo makes it easy to change the background color of your publications directly from the customization options.
No technical skills are required—the entire process is simple, fast, and accessible to everyone.
This feature is particularly useful for:
Interactive catalogs
Digital magazines
Brochures and presentations
Reports and white papers
Branded content
Whether you want to use your company’s colors or create a specific atmosphere around your content, background customization helps reinforce the visual impact of your publications.
A Video Tutorial to Guide You
To help you get started with this feature, we’ve created a quick and easy-to-follow video tutorial.
In this video, you’ll learn:
How to change the background color of your publication
You can also explore our Help Center articles to learn more about the customization options available on Calaméo.
Conclusion
Changing the background color is a simple and effective way to strengthen the visual identity of your publications. In just a few clicks, you can create a more immersive, professional reading experience that perfectly reflects your brand.
Subscribe to our YouTube channel to discover more tutorials and tips about digital publishing.
Publishing a document online is good. Turning it into a real conversion tool is even better. With Calaméo, your catalogs, brochures, magazines, or presentations can become interactive assets capable of generating leads, boosting sales, and strengthening customer loyalty. In this blog post, discover step by step how to turn your publications into high-performing conversion tools.
Add forms to capture leads
The first step to transforming your publications into conversion tools is to create a direct point of contact with your readers. And nothing works better for that than an embedded form.
Add your form directly in your publication using the Calaméo Editor.
Goal: Collect qualified leads directly from your content without sending visitors to an external page.
Track performance with Calaméo stats
Monitoring your content’s performance is essential. Calaméo provides detailed insights into how your readers interact with your publications.
Key metrics to watch:
Views: Measure your publication’s reach.
Average reading time: Identify the pages that engage readers the most.
Interactions: Track clicks on forms, links, and videos.
Tip: You can also link your Calaméo account with Google Analytics 4 or Matomo using our integrations. (PLATINUM users only)
Add impactful calls-to-action (and even shopping links!)
A strong call-to-action (CTA) guides your readers to the next step: sign up, buy, download, or contact you. With Calaméo, you can go further by embedding your product links directly.
Add a Shopify link via our integration (PLATINUM users): → Link to a Shopify product page → Link to a cart page or special offer → Trackable shopping link to monitor clicks
Imagine a snowboard catalog: when a reader clicks “Buy Now” they’re taken straight to the Shopify checkout page. Reading instantly becomes a seamless shopping experience.
Optimize your publication for conversion
To truly drive conversions, your publication should be designed as a smooth, enjoyable experience. Here are some tips:
Focus on design and readability: Clean layouts and high-quality visuals make content easier to read.
Simplify the journey: Avoid links that open too many tabs or take readers out of context.
Test and adjust: Try different positions for forms or CTAs and monitor results with your stats.
Bonus: Combine your publications with your website
Did you know you can embed your Calaméo publications directly on your website and even create a digital library with our Calaméo library widget? This is a great way to centralize your catalogs, brochures, and magazines while keeping all their interactive features. Visitors can browse, interact, and convert without ever leaving your site.
In summary
Your publications aren’t just reading material—they can be real conversion tools. With Calaméo, you can:
Subscribe to 
Start your 
Goal: Collect qualified leads directly from your content without sending visitors to an external page.
Tip: You can also link your Calaméo account with