We are pleased to share the newest issue of CALAMEO Magazine with you!
Who says a new start is only reserved for January 1st? In the pages of our latest issue, you will find an abundance of inspiration, especially if your projects could benefit from a little revitalization. The Renewal issue is full of great tips: rediscovering your creativity, a fresh mood board, a new look at old technology, and more. Plus, we take a walk down memory lane and also share news about a refreshed look of our own at Calaméo!
In the competitive world of sales, salespeople must constantly seek innovative ways to optimize their processes and maximize their efficiency. Calaméo, the digital publishing platform, has established itself as an essential tool for creating and distributing interactive content. In this article, we’ll explore three integrations offered by Calaméo that are must-haves for salespeople: Shopify, Calendly and Hubspot Forms.
1. Shopify: add store products
Integrating Shopify into your Calaméo account gives you the opportunity to present your products interactively and attractively directly in your digital publications. Thanks to this integration, you can easily add links to products from your Shopify store, enabling your readers to click and buy in seconds. This transforms your brochures, catalogs or magazines into powerful sales tools, eliminating the barriers between product discovery and the act of purchase.
Calendly is an automated scheduling solution that simplifies appointment booking. By integrating it with Calaméo, you offer your prospects the possibility of scheduling appointments directly from your publications. This integration is particularly useful for sales reps, as it reduces the need to go back and forth by e-mail, and allows you to capture leads when they’re most engaged. A simple click on a Calendly link embedded in your content and your prospects can choose a time slot that suits them, saving you precious time and increasing your chances of conversion.
3. Hubspot Forms: collect contact information from qualified leads
Collecting accurate, relevant data on your leads is crucial to any effective sales strategy. By integrating Hubspot forms with Calaméo, you can include lead capture forms directly in your publications. This enables you to collect detailed information about your prospects and qualify them for personalized follow-up. The data collected can then be automatically synchronized with your Hubspot CRM, ensuring smooth, organized management of your contacts. This integration helps you turn your visitors into qualified leads ready to be contacted by your sales team.
The integration of Shopify, Calendly and Hubspot Form with Calaméo offers a powerful synergy that can transform your sales approach. These tools not only enhance the interactivity and attractiveness of your publications, but also simplify appointment management and maximize lead data collection. By adopting these integrations, you’ll optimize your sales process, boost productivity and improve conversion rates. Don’t miss the opportunity to exploit the full potential of Calaméo and its innovative tools to boost your sales performance.
There’s a big change happening on Calaméo in 2021. That’s right—our new and improved “2021” viewer theme has launched. Find out everything you need to know about the “2021” theme!
What is the “2021” theme?
The “2021” theme is a new viewer interface for your publications on Calaméo. It should look familiar: we’ve based “2021” on the classic “Default” option. But the new theme offers you lots of improvements. First and foremost, our tech team has rebuilt the viewer for maximum comfort, usability and efficiency. You’ll notice that browsing is smoother, close reading is easier and—of course—that your publications look great.
What’s new?
Here are just a few of the updates you’ll enjoy in the “2021” theme:
More space for your documents in the viewer
Publisher’s choice of Book, Slide or Scroll mode
Improved navigation tools
Helpful Index mode to access thumbnails at a glance
Larger, streamlined buttons and icons
Intuitive zoom controls
New “Made with Calaméo” viewer watermark
Cohesive mobile experience
We think you’ll find “2021” simple to use, with the great features you’re used to like in-text search, custom logos and direct downloads. Check out an example below to see the new theme in action!
Can I still use the classic Calaméo themes?
If you are a PREMIUM or PLATINUM user, you can continue to use the classic Calaméo themes with your publications. To select a theme, go to the Design tab of your publication’s properties. Next, choose the theme you wish to use from the drop-down menu. Finally, click the green “PUBLISH” button to save your selection.
BASIC users do not have access to the classic Calaméo themes. However, BASIC users are free to define Book, Slide or Scroll mode for their publications in the “2021” theme.
What about changing the background?
Changing the viewer background is a feature exclusive to our PREMIUM and PLATINUM plans. As a result, BASIC users may not modify the background color or image in the “2021” theme.
PREMIUM and PLATINUM users should see no disruption to their existing publications and customization elements. You can make use of your custom logos, backgrounds and viewer themes as usual! For those planning to choose “2021” for upcoming publications, it’s important to be aware that your logo will be automatically resized in this theme. Therefore, we recommend using a horizontal version of your logo, in .PNG format with a transparent background.
Please note that BASIC users will no longer be able to display custom backgrounds for their publications.
What else do I need to know?
We’re delighted to be bringing the “2021” theme to all of our users and we hope that you find it modern, practical and fun. While you’re getting to know the new theme, please let us know if you have any questions or concerns! You can write to us at contact@calameo.com or visit our Help Center to submit a request. Plus, stay tuned for details about more changes coming to viewer themes right here on Calaméo.