For quite a while, we’ve been blogging about digital publishing and showing you how to do more with your documents online. That’s why it was time to give the Calaméo blog a whole new look. Now, there’s even more to explore.
Ready for your tour?
First up, our homepage offers tons of great content to discover. Flip through the headlines to check out some of our top articles, then head to the “Latest” section to see the most recent posts. Plus, the selection of “Recommended” posts is updated regularly with great reads from our archives.
Speaking of archives, it’s easier than ever to browse all of the blog’s content thanks to new categories. You can choose from:
PUBLISHING: All about how to publish your documents online.
BEST PRACTICES: Tips and tricks for making the most out of digital publications.
STRATEGY: The best ideas and smartest trends focused on content and commerce.
NEW: Announcements, updates and news from Calaméo.
You’ll also find the Library page handy for keeping up to date with Calaméo’s publications. Built using our own Library widget feature, this section provides easy access to our in-depth, illustrated Tutorials series and CALAMÉO magazine. And watch for even more to come in 2021!
In addition to these new features, we’ve improved some existing parts of the Calaméo blog. For example, switching between English and French is simple. Just choose the language you prefer in the top navigation bar, from any page. We’ve also made the search bar easier to find and use. But if you can’t find what you’re looking for on the blog, no sweat: scroll down and click the link to visit our Help Center.
Best of all, the Calaméo blog and all its posts are ready to read and share on any device. We hope that you’ll enjoy getting to know the new look, learning more about digital publishing and following the great content we have planned.
Come back soon for new articles, fresh ideas and more in 2021!
2023 has been a great year for Calaméo. Not only have we offered you improved account security and the ability to export your statistics in CSV format, thanks to new features introduced this year, but it’s also time to announce the arrival of a major new feature that will change the way you use Calaméo: integrations.
Easy-to-use integrations
Link your favorite applications to your Calaméo account to unlock brand-new features: with integrations, you’ll be able to add many new elements to your Calaméo publications, in the same way you used to add links, to make your content more interactive.
However, the difference with our EDITOR‘s initial options, such as links, is that the integration elements come directly from the applications you’ve linked to your Calaméo account, such as Calendly, Shopify(coming soon) or Embed.ly for example. And all in just a few clicks!
The reason we’re so excited to bring you this new feature is that we know it will enable you to use Calaméo in many new ways, and that it will not only enhance your experience, but that of your readers too.
Generate qualified leads with your Calaméo publications
Integrations are a powerful marketing tool that will enable you to achieve your objectives with ease (lead capture in particular).
capture qualified leads directly from your publication using Mailchimp, Jotform or Google Forms forms
use a trigger to display a mandatory Hubspot or Typeform form when your publication is downloaded to collect information from your readers, with the aim of capturing leads,
display a Calendly appointment calendar to make it easier to book appointments,
integrate products from your Shopify store directly into your publication (coming soon),
and much more!
💡 Learn more about each of the integrations right here.
On the other hand, integrations give you the option of using triggers.
Triggers automatically activate a specific action at a chosen moment. They are added, like a layer, above your publication. On Calaméo, you can choose between three key moments to trigger an action:
when the publication is opened,
downloading,
or when the publication is printed.
These moments are crucial for capturing your audience’s attention and maximizing the impact of your content.
What’s more, you can choose how this trigger element is displayed on screen:
once only,
until the reader completes the action,
or always displayed.
Note that in addition to lead capture triggers, you could, for example, embed a YouTube video as a trigger, with the aim of promoting your products or services, educating or engaging your audience.
Thanks to the new integrations, it will be easier than ever to link your Calaméo and Google Analytics or Matomo accounts, so you can track the performance of your Calaméo publications directly where all your other statistics are already. All the more reason to simplify your reporting!
🔎 Please note:If you have linked your Google Analytics 4 account to your Calaméo account before the integrations, good news, you won’t have to do a thing. Your accounts will be linked automatically via the integration, and there will be no loss of statistics!
Add even more interactive elements
Thanks to the wide range of integrations we offer (and will be offering in the future), you’ll be able to insert a multitude of new rich media into your publications, for an ever more unique and dynamic reading experience.
💡 Find the list of integrations we offer and their possible uses right here.
Conclusion
Integrations are going to revolutionize the way you use Calaméo. We can’t wait to see what you, our extraordinary users, will create with all these new possibilities open to you!
💡Integrations are a new feature reserved for PLATINUM accounts.
For years, downloadable PDFs have been the default format for presenting product catalogs. Convenient? Sure. But far from ideal—heavy files, limited interactivity, difficult to browse on mobile, and above all… they fail to showcase your brand’s full potential. Today’s readers expect a smooth, dynamic experience directly online. And that’s where Calaméo changes the game.
In this article, discover why your catalog deserves more than a simple PDF—and how you can transform it into a truly immersive experience with Calaméo.
The PDF: A static format that limits the user experience
A catalog isn’t just a list of products—it’s a full-fledged marketing asset. Yet the downloadable PDF format comes with key limitations:
No interactivity: no clickable links, no videos, no animations.
Not mobile-friendly: a print-designed PDF quickly becomes unreadable on a small screen.
No flexibility: impossible to add dynamic elements or update content easily.
The result? Readers lose interest faster, and your catalog falls short of the modern experience your customers expect.
Turn your catalog into an interactive experience with Calaméo
With Calaméo, you can publish catalogs directly online, with a polished and immersive reading experience. Here’s how your content reaches a new level:
Smooth and intuitive navigation: Calaméo offers natural page-by-page reading with dynamic page flips and a web-optimized interface.
Clickable links to boost conversions: Add links to direct readers to your website, product pages, or even checkout. With Shopping Links and Shopify integration, users can view product pages and purchase in just a few clicks.
Embedded videos, audio, and animations: Showcase your products in action with demo videos, animated GIFs, zoom zones, and more—bringing your catalog to life.
A perfect mobile experience: Unlike PDFs, Calaméo publications automatically adapt to all devices—desktop, tablet, and smartphone.
Easily optimize the reach of your catalog
Publishing with Calaméo goes far beyond simply putting a document online—everything is designed to increase visibility.
Embed on your website: Add your catalog in just a few clicks—ideal for product pages or your online shop.
Shareable on social media: Each publication has a unique URL, ready to share on LinkedIn, Instagram, Facebook, or via email.
Unlike downloadable PDFs, Calaméo gives you access to detailed analytics:
most-viewed pages
time spent per page
clicks on interactive elements
and more!
These insights help you understand what works, improve future editions, and better understand your audience.
Pro tip: You can also link your Calaméo account to Google Analytics 4 or Matomo to centralize all your stats in one place.
Conclusion
Your catalog is a strategic asset—it should captivate, inform, and convert. The downloadable PDF, while useful, no longer meets today’s expectations. With Calaméo, you deliver a modern, interactive, and engaging experience while maximizing content impact.