Thanks to digital marketing, getting the word out about your business has never been easier. However, it often takes time for a potential customer to go from visiting your website to buying your product. A strategy to generate leads can help make sure that you identify interested users. Then, follow up and make the sale!
In this article, we will reveal simple ways to put your digital publications to work as lead generation tools.
Virtual libraries offer a great tool for showcasing content on your website and keeping it organized. In fact, the easy-to-use Library Widget is one of our favorite digital publishing features on Calaméo. You can create your own virtual library, customize it and share in only a few clicks. Let’s dive in to all the essentials of curating your virtual library!
Read moreAn essential asset of digital publishing is the ability to offer your audience exclusive content. While private publications can help you keep internal documents confidential, they can also help you create a stronger relationship with your readers, clients and future customers. In this article, learn about the benefits of exclusive content and tips for your publishing strategy on Calaméo.
Read moreMaking a strong connection between your audience and your brand is a key goal for digital publishers everywhere. In this article, we’ll tips on how to keep your audience engaged with your publications and improve reading time. 
If you have important content to share online, then you need a digital publishing strategy. This can be a part of larger business plan or as simple as a set of guidelines.
Not sure where to get started? Our simple checklist will help you develop your digital publishing strategy, no matter what you want to achieve.
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