We are excited to announce that a brand-new issue of CALAMEO Magazine is now online!
For our second issue, we decided to take on a subject that a lot of people are thinking about this time of year: travel. We love travel publications on Calaméo and getting to know destinations all around the world, so we devoted this issue to vacations, staycations and adventure. Check out some of our favorite reads, learn how changing travel trends impact digital publishing and more.
Be sure to take a peek around the viewer—it’s all decked out in the custom Skin we made just for the magazine.
💡TIP: Missed the first issue? Browse CALAMEO Mag #1 now!
We’re especially proud of our global community here at Calaméo and hope that our users everywhere will enjoy this latest issue of CALAMEO Magazine. Happy reading!
Where in the world are you reading CALAMEO Magazine from? Tag us on Twitter @calameo and let us know!
Publishing a document online is good. Turning it into a real conversion tool is even better. With Calaméo, your catalogs, brochures, magazines, or presentations can become interactive assets capable of generating leads, boosting sales, and strengthening customer loyalty. In this blog post, discover step by step how to turn your publications into high-performing conversion tools.
Add forms to capture leads
The first step to transforming your publications into conversion tools is to create a direct point of contact with your readers. And nothing works better for that than an embedded form.
Add your form directly in your publication using the Calaméo Editor.
Goal: Collect qualified leads directly from your content without sending visitors to an external page.
Track performance with Calaméo stats
Monitoring your content’s performance is essential. Calaméo provides detailed insights into how your readers interact with your publications.
Key metrics to watch:
Views: Measure your publication’s reach.
Average reading time: Identify the pages that engage readers the most.
Interactions: Track clicks on forms, links, and videos.
Tip: You can also link your Calaméo account with Google Analytics 4 or Matomo using our integrations. (PLATINUM users only)
Add impactful calls-to-action (and even shopping links!)
A strong call-to-action (CTA) guides your readers to the next step: sign up, buy, download, or contact you. With Calaméo, you can go further by embedding your product links directly.
Add a Shopify link via our integration (PLATINUM users): → Link to a Shopify product page → Link to a cart page or special offer → Trackable shopping link to monitor clicks
Imagine a snowboard catalog: when a reader clicks “Buy Now” they’re taken straight to the Shopify checkout page. Reading instantly becomes a seamless shopping experience.
Optimize your publication for conversion
To truly drive conversions, your publication should be designed as a smooth, enjoyable experience. Here are some tips:
Focus on design and readability: Clean layouts and high-quality visuals make content easier to read.
Simplify the journey: Avoid links that open too many tabs or take readers out of context.
Test and adjust: Try different positions for forms or CTAs and monitor results with your stats.
Bonus: Combine your publications with your website
Did you know you can embed your Calaméo publications directly on your website and even create a digital library with our Calaméo library widget? This is a great way to centralize your catalogs, brochures, and magazines while keeping all their interactive features. Visitors can browse, interact, and convert without ever leaving your site.
In summary
Your publications aren’t just reading material—they can be real conversion tools. With Calaméo, you can:
Looking to make your digital publications more dynamic and interactive? With Calaméo, you can capture your readers’ attention by adding animated links directly to your documents.
In this article, we introduce our new video tutorial: “How to add animated links to your publications.” This practical guide walks you through the feature step by step, helping you enhance the reading experience.
Why add animated links to a digital publication?
Digital publications are no longer just static documents. Today, they need to be engaging, lively, and intuitive.
Animated links allow you to:
Immediately draw the reader’s eye
Highlight key elements (CTAs, products, important sections)
Guide navigation more naturally
Strengthen overall interactivity
With Calaméo, these animations become a powerful way to transform your content into a more immersive experience.
A video tutorial to guide you
To help you get started, we’ve created a clear and easy-to-follow video tutorial.
Adding animated links to your Calaméo publications is a simple yet effective way to boost interactivity, modernize your design, and capture reader attention.
Subscribe to our YouTube channel for more tutorials and tips on digital publishing.