To kick off the rest of the year right, we’re thrilled to announce that you can now check out a brand-new edition of CALAMEO Magazine.
Teachers, students and even those whose school days are behind them—there’s plenty for everyone in the Learning issue. We take a closer look at digital natives in the classroom to find out what skills they need to succeed in the age of fake news, global communities and mobile everything. You’ll also find out why higher education marketing is big business online and get the scoop on our new Elements feature. Plus tips, top reads and more!
Digital
technology and education is one of our favorite subjects and we hope that the
Learning issue earns full marks. Happy reading!
Are you an educator who uses Calaméo in your teaching? We’d love to hear from you! Get in touch on Facebook, Twitter or by email at contact@calameo.com and let us know how digital publishing helps your students learn.
For many businesses, showcasing digital publications on their own website is a great business solution. Clients can enjoy the convenient presentation and interactive features of catalogs, magazines and more all while browsing the brand’s site.
To help you take advantage of this powerful tool, we’ve created a complete guide to embedding your publications!
In today’s post, we will explain how your publications on Calaméo can be embedded in your website, blog or displayed in a Library widget.
We’ll start off with the basics: what is an embed? Simply put, an embedded publication will be displayed in a webpage outside of Calaméo. In this example from DARRAN Furniture‘s site, their catalog appears ready to read in our viewer:
You can embed any digital publication that you’ve created with Calaméo. Even private publications can be included in your website, as long as they have not been set to be visible only to your account.
Getting Started
In order to embed your publication, you’ll have to work with a bit of code. You can insert your publication into your blog, a website built with HTML or in a dedicated tab on your Facebook page.
Finding the code is easy. In the Publications tab of your account, mouse over the title you want to embed, click the arrow and select “Embed” from the drop-down menu. You can choose from HTML, WordPress or Joomla for your embed code, depending on the needs of your site.
💡TIP: Be sure you’ve installed the appropriate Calaméo plug-in before using WordPress or Joomla embed codes.
Hit the “Copy” button and you’re ready to go!
Virtual Library
The only thing better than embedding one of your digital publications on your business’s website is embedding a whole series for your audience to discover. We’ve covered the brand benefits of creating a Calaméo Library Widget before, and here’s a great example from Hachette:
Our tutorial video recaps how to customize your Library Widget and get the embed code. The best part? New publications are added to your Library Widget display on your website automatically, so you never have to update the code in order to update your readers.
In the next part of our Complete Guide to Embeds, we’ll be reviewing the options to ensure your publication looks exactly how you want it to on your website.
Calaméo is a flexible tool, so you can personalize your content as much as possible! Tailoring your account to your brand and adding information about your organization can increase search results and reader engagement, as well as ensuring that your Calaméo account has a professional appearance. Follow these handy tips to optimize your account for professional use.
To get started, head to your Account info page to update your details.
💡TIP: On the “Account info” tab, you can also choose a custom account URL.
How to optimize your account:
Your company name
Make sure your Calaméo account name is your company name, and not the name of the person who manages the account or the email address used to create the account. This makes it easier for readers find your content on search engines and lets them know it is your official account. The same applies to your publications—make sure the title corresponds to the cover and is concise (with no typos!).
Your avatar
Add your company logo as your Calaméo profile photo. For the same reasons mentioned above—but this time a visual tool for letting readers know this is your company’s professional profile. These tips will help signal the legitimacy of your account.
Your website
Fill out your account info with your website (we even have a designated box for this in your account settings). Readers can then easily navigate to your website from Calaméo. But be sure to include the “https://” protocol so that the link opens correctly!
Account description
Consider adding an account description if you don’t have one. This helps with search engine optimization and provides a context for your publications. A little introduction may encourage people to follow your work! In addition, you can tailor this information to the audience you are aiming to connect with.
Your logo in the viewer
Add your logo to the viewer to put your own mark on your publications. People love interactive elements, so link it to your website so readers can refer to your website at any time.
Customize the Theme
Creating your own viewer Theme means giving your publications your brand identity. In turn, this allows for a seamless integration in your website and a sophisticated viewing experience for your readers.
And finally…
Share share share
Increase your readership by making the most of our sharing features for a maximum number of views: embed your publication in a webpage, create a virtual library to display multiple publications, and share across social networks.
💡TIP: Want more info on how to get the most out of publishing on Calaméo? Check out our Tutorials for free, in-depth guides to browse and download.