Increase your real estate sales with Calaméo

In PRODUCT
16 May 2024
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In the competitive world of real estate, every advantage can make the difference between a successful sale and a property that stays on the market. Calaméo is a digital publishing platform that can transform your static brochures into dynamic, persuasive sales tools and help you stand out from the competition. Find out now how to harness the full potential of Calaméo to boost your real estate sales.

Transform your brochures into powerful sales tools

Improve your brand image

First impressions count for a lot in real estate. With Calaméo, you can enhance your brand image. Create elegant, professional brochures that grab potential buyers’ attention at first glance. From high-resolution photos to detailed descriptions, every element is designed to reflect the quality and professionalism of your real estate agency.

Create demand

One of the keys to a successful real estate sale is to create a need among potential buyers. With Calaméo, you can highlight the unique features of each property in a captivating way. Use interactive features such as videos to bring each room to life and evoke emotion in prospects. More than just a brochure, your publication becomes an immersive experience that makes buyers want to take the plunge.

Organize your visits

Managing visits can be time-consuming and stressful, but with Calaméo, you can simplify the process. Incorporate interactive calendars using our Calendly integration into your brochures to make it easy for potential buyers to schedule visits. With online booking capabilities, you can avoid delays and scheduling conflicts, providing a seamless experience for your customers. By facilitating the visit planning process, you can accelerate the sales cycle and close deals faster.

Shift from static to interactive content and engage your audience

With Calaméo, you can go from traditional static content to interactive publications that captivate your audience and encourage engagement.

Add links

Links are powerful tools for directing your audience to additional relevant information. Include links to web pages, blog posts or even detailed property descriptions. By offering easy access to additional information, you demonstrate your expertise and commitment to your customers, which reinforces their trust in your agency.

Integrate videos

Nothing showcases a property better than immersive videos. Integrate virtual tour videos or testimonials from satisfied customers to bring your publications to life. Videos allow potential buyers to project themselves into the property and feel the unique atmosphere of each space. By adding videos to your Calaméo brochures, you create an immersive experience that captures attention and encourages conversions.

Locate properties

Location is a key factor in the real estate buying process. With Calaméo, you can add interactive maps using our Leaflet integration to show the precise location of each property. By providing information on surrounding neighborhoods, local amenities and public transport, you help potential buyers assess the suitability of each property in relation to their needs and preferences.

Increase your real estate sales

Collect leads

Calaméo also offers advanced lead generation features. Include contact forms directly in your brochures to make it easy for interested buyers to get in touch with you. By collecting the contact details of qualified prospects, you can nurture these leads throughout the buying process and convert them into satisfied customers.

Explore data

Finally, Calaméo offers you powerful tools for exploring and analyzing the data generated by your publications. Track readership statistics, link clicks and user interactions to understand what’s working and what can be improved. By using this information to refine your content strategy, you can maximize the impact of your publications and significantly increase your real estate sales.

Take action now

Our case study guides you beyond Calaméo’s native functionality, exploring integrations such as Leaflet, Shopify, Jotform and Typeform. Expand your horizons by using this palette of tools for maximum personalization of your content. See our case study for a step-by-step guide to increasing your real estate sales with Calaméo. Don’t miss the opportunity to transform your content, engage your audience and increase your conversions.

🔎 Click here to access our case study now!

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Sales: 3 must-use integrations on Calaméo

In PRODUCT
28 November 2024

In the competitive world of sales, salespeople must constantly seek innovative ways to optimize their processes and maximize their efficiency. Calaméo, the digital publishing platform, has established itself as an essential tool for creating and distributing interactive content. In this article, we’ll explore three integrations offered by Calaméo that are must-haves for salespeople: Shopify, Calendly and Hubspot Forms.

1. Shopify: add store products

Integrating Shopify into your Calaméo account gives you the opportunity to present your products interactively and attractively directly in your digital publications. Thanks to this integration, you can easily add links to products from your Shopify store, enabling your readers to click and buy in seconds. This transforms your brochures, catalogs or magazines into powerful sales tools, eliminating the barriers between product discovery and the act of purchase.

READ MORE : How to integrate Shopify to my Calaméo account?

2. Calendly: simplify appointment scheduling

Calendly is an automated scheduling solution that simplifies appointment booking. By integrating it with Calaméo, you offer your prospects the possibility of scheduling appointments directly from your publications. This integration is particularly useful for sales reps, as it reduces the need to go back and forth by e-mail, and allows you to capture leads when they’re most engaged. A simple click on a Calendly link embedded in your content and your prospects can choose a time slot that suits them, saving you precious time and increasing your chances of conversion.

READ MORE: How to integrate Calendly to my Calaméo account?

3. Hubspot Forms: collect contact information from qualified leads

Collecting accurate, relevant data on your leads is crucial to any effective sales strategy. By integrating Hubspot forms with Calaméo, you can include lead capture forms directly in your publications. This enables you to collect detailed information about your prospects and qualify them for personalized follow-up. The data collected can then be automatically synchronized with your Hubspot CRM, ensuring smooth, organized management of your contacts. This integration helps you turn your visitors into qualified leads ready to be contacted by your sales team.

READ MORE: How to integrate Hubspot Forms to my Calaméo account?

Conclusion

The integration of Shopify, Calendly and Hubspot Form with Calaméo offers a powerful synergy that can transform your sales approach. These tools not only enhance the interactivity and attractiveness of your publications, but also simplify appointment management and maximize lead data collection. By adopting these integrations, you’ll optimize your sales process, boost productivity and improve conversion rates. Don’t miss the opportunity to exploit the full potential of Calaméo and its innovative tools to boost your sales performance.

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Integrations are a feature reserved for PLATINUM accounts. Ask for your free 14-day trial of Calaméo PLATINUM.

PRODUCT

Public, private, restricted: take control of who sees your content on Calaméo

In PRODUCT
16 October 2025

Creating content on Calaméo and want to control who can access it? The platform offers several privacy options to suit your needs, from fully public sharing to strictly private access. In this article, we break down each option and help you choose the best fit for your publications.

Why manage the visibility of your publications?

Not every piece of content is meant for everyone. Some publications are designed to be widely shared, while others need to remain confidential—whether for your team, clients, or subscribers. Calaméo makes it easy to manage your documents’ visibility and protect your sensitive information in just a few clicks.

Calaméo privacy options

Calaméo provides three main sharing modes: Public, Private, and Restricted to Subscribers. Here’s a clear overview of what each option offers:

Sharing ModeWho Can AccessIndexed by Search EnginesPrivate URL AvailablePassword ProtectionNotes
PublicAnyoneYesNoNoPerfect for marketing materials and open newsletters.
PrivateOnly you or anyone with a private URLNoYesNoAccessible only via a private link. Available for all users (limited features).
Restricted to Subscribers (Premium/Platinum)Your subscribers with a username and passwordNoYesYesSecure, ideal for exclusive content, reports, or internal documents.

How to set your publications to private on Calaméo

  1. Access your publications
    Go to the Publications tab and select the document you want to protect.
  2. Open the properties panel
    Click the pencil icon to open the publication settings.
  3. Set visibility to “Private”
    In the General tab, choose whether the publication will be visible only to you, accessible via a private URL, or available to your subscribers (Premium/Platinum users).
  4. Set up subscribers (Premium/Platinum only)
    • Create a subscriber account with a username and password.
    • Choose which publications they can access.
    • Publish to apply the settings.

Tip: You can update the privacy settings of a publication at any time. Check out our video tutorial for guidance.

Extra customization: disable sharing

For even tighter control, Premium and Platinum users can disable the sharing button in the reader. This ensures your documents aren’t spread beyond your chosen audience. You can also customize the reader to apply this setting as the default for future publications.

Read more: How can I disable the share button for my publication?

Conclusion

Managing the privacy of your Calaméo publications is simple and flexible. Whether you want to share publicly, limit access via a private link, or restrict content to subscribers with a password, you have all the tools to protect your documents while sharing them effectively.

Join millions of professionals confidently: start your 14-day free trial of Calaméo PLATINUM and explore all our features today.