A great way to show off your digital publications is by making them a part of your website. Whether your online home is a small blog or a sprawling site, it’s easy to include documents published with Calaméo. Thanks to our advanced conversion technology and sophisticated HTML5 viewer, embedding publications can be as simple as hitting copy then paste.
However, you can always go beyond the basics with Calaméo. To help you make the most out of embedding your publications, we’ve collected all of our best tips into one handy Embeds Tutorial!
In this tutorial, you’ll find detailed information about four important aspects of successfully embedding your Calaméo publications:
What an embed is and when to use them
How to customize the look
Where to find viewership statistics
Best practices for embeds on mobile
Plus, plenty of examples and illustrations show you exactly how to get the results you want for your own publications.
The full Embeds Tutorial is available for you to browse, print or download below. We hope it helps inspire you to try incorporating your publications onto your website! And stay tuned for more great tutorials coming to Calaméo this year.
Want more tutorials from Calaméo? Check out our Custom Skins Tutorial or visit our Help Center for support in English, Spanish and French.
On the Calaméo blog, we often speak about us, the qualities of our solution and the reasons why we’re best in class.
So, for once, let’s reverse the roles: it’s our users who talk about us! Lancel, Atlantic Systèmes and APERHU share their experiences with our tool and explain how it has enabled them to meet their demanding and specific needs.
Lancel: “How Calaméo is helping us extend our reach”.
Lancel’s aim was to highlight its e-commerce offering while strengthening the links between its boutiques and its web presence. The challenge was to find a way to support remote sales without losing the spirit of whimsy cultivated by Lancel.
Calaméo was able to meet all their challenges. Find out how by reading the Success Story below:
(Only available in French)
Atlantic Systèmes: “How Calaméo contributed to our digital transformation”.
Atlantic Systèmes wanted to develop new digital media to assist its customers. But how to integrate this new content into their site, without committing to complicated development?
Calaméo has the solution! Find out more by reading the Success Story below:
(Only available in French)
APERHU: “The impact of our online magazine with Calaméo”
APERHU wanted to both launch a new digital medium and develop it in real time to meet the changing expectations of its audience. Key requirements included encouraging reader engagement and harmonizing the magazine’s integration into the APERHU website.
Calaméo helped APERHU find the best solutions to its problems. Find out how by reading the Success Story below:
(Only available in Spanish)
If you have similar issues to Lancel, Atlantic Systèmes and/or APERHU, there’s no doubt that Calaméo is the perfect tool for you.
For many businesses, showcasing digital publications on their own website is a great business solution. Clients can enjoy the convenient presentation and interactive features of catalogs, magazines and more all while browsing the brand’s site.
To help you take advantage of this powerful tool, we’ve created a complete guide to embedding your publications!
In part three of this series, we will explain how to track the statistics of your embedded publications and tips for mobile responsiveness.
Measuring Performance
Once your publications are available on your site, looking exactly as intended, they’re ready for visitors to read, click and explore. It’s also time to start measuring the performance of your embedded publications.
Understanding the sources of your audience is easy with Calaméo’s advanced statistics. All users have access to Source data in the Statistics tab of their accounts, which shows the percentage of your publications’ views that take place on Calaméo, in embeds and from a Library Widget.
Our PREMIUM and PLATINUM plans allow you to break down Source data across a range of other stats. For example, you may wish to see what percentage of readers are clicking links in your embedded publications or whether embedded publications are read for longer.
Mobile Responsiveness
Your Calaméo account statistics will also help you to understand how readers prefer to view your embedded publications: on their desktops, smartphones or tablets. If you notice a high percentage of viewers using mobile devices, you should consider ensuring that your embed is fully responsive.
While our viewer is always responsive on mobile, it’s important that your site is set up for a responsive embed using the Calaméo embed code. Each website is different and has its own specific needs, but here are the basics:
Define the width attribute in the iFrame tag of your publication’s embed code as 100%
Check that the container for your Calaméo embed code is correctly configured for responsive display
It may also be a good idea to test the display of your publication’s links, videos and other interactive elements on mobile so that they are comfortably sized for readers to enjoy on smaller screens.
That brings us to the end of our Complete Guide to Embeds series! You should now have all the information you need to make the most out of your embedded publications.
Have you embedded a Calaméo publication on your blog or website? We’d love to see your best work! Tag us @calameo on Facebook and Twitter or on Instagram@calameo_publishing.
