A great way to show off your digital publications is by making them a part of your website. Whether your online home is a small blog or a sprawling site, it’s easy to include documents published with Calaméo. Thanks to our advanced conversion technology and sophisticated HTML5 viewer, embedding publications can be as simple as hitting copy then paste.
However, you can always go beyond the basics with Calaméo. To help you make the most out of embedding your publications, we’ve collected all of our best tips into one handy Embeds Tutorial!
In this tutorial, you’ll find detailed information about four important aspects of successfully embedding your Calaméo publications:
What an embed is and when to use them
How to customize the look
Where to find viewership statistics
Best practices for embeds on mobile
Plus, plenty of examples and illustrations show you exactly how to get the results you want for your own publications.
The full Embeds Tutorial is available for you to browse, print or download below. We hope it helps inspire you to try incorporating your publications onto your website! And stay tuned for more great tutorials coming to Calaméo this year.
Want more tutorials from Calaméo? Check out our Custom Skins Tutorial or visit our Help Center for support in English, Spanish and French.
In the world of digital marketing, it’s crucial to stand out from the crowd with interactive, engaging content. Calaméo offers you a powerful solution for transforming your documents into dynamic, engaging experiences. What’s more, to maximize the impact of your publications, Calaméo now offers the option of adding interesting integrations. This article presents four essential integrations on Calaméo that will help all marketers boost their marketing strategies: Embedly, Shopify, Hubspot Form and Google Analytics 4.
1. Embedly: add even more interactivity
Embedly’s integration with Calaméo enables you to enrich your publications with a wealth of interactive content. Embedly supports the integration of videos, images, maps and much more. Here’s why this integration is a must:
Visual enrichment: Add YouTube videos, tweets, Instagram posts directly into your documents to capture your readers’ attention.
Increased engagement: Interactive content holds more interest and encourages readers to spend more time on your publications.
Flexibility: With over 600 content types supported, Embedly lets you diversify your approaches and test what works best for your audience.
For marketers working in e-commerce, Shopify’s integration with Calaméo is a major asset. Here’s how this integration can transform your publications:
Direct monetization: Integrate your Shopify products directly into your brochures, catalogs or magazines, enabling readers to buy without leaving the document.
Cross-promotion: Highlight complementary products or special offers directly in your content, increasing your sales opportunities.
Ease of use: Adding Shopify products to your publications is quick and easy, allowing you to keep your catalogs up to date with the latest offers.
One of the main challenges for any marketer is generating qualified leads. By integrating Hubspot forms into your Calaméo publications, you can turn your readers into leads. Here are the benefits:
Data collection: Integrated forms enable you to collect valuable information about your readers, helping you to better understand your audience.
Automation: Data collected via Hubspot can be automatically integrated into your CRM, simplifying lead management.
Personalization: Tailor your forms to target specific information and personalize future communications according to your prospects’ needs and interests.
To optimize your marketing strategies, it’s crucial to measure the impact of your publications. The integration of Google Analytics 4 (GA4) on Calaméo gives you the detailed statistical tracking you need. Here’s why GA4 is essential:
In-depth analysis: GA4 provides detailed insights into your readers’ behavior, enabling you to identify what’s working and what needs to be improved.
Conversion tracking: Measure the effectiveness of your campaigns and identify key conversion points in your publications.
Continuous optimization: Use the data collected to fine-tune your content and strategies, ensuring continuous improvement in your marketing performance.
As marketers, using Calaméo for your digital publications already opens up many possibilities, but integrating tools such as Embedly, Shopify, Hubspot Form and Google Analytics 4 can radically transform your marketing strategies. These integrations enable you to create more interactive content, sell directly from your publications, generate qualified leads and accurately track your performance. Don’t miss the opportunity to take full advantage of these integrations to optimize your marketing efforts and engage your audience in effective and innovative ways.
Virtual libraries offer a great tool for showcasing content on your website and keeping it organized. In fact, the easy-to-use Library Widget is one of our favorite digital publishing features on Calaméo. You can create your own virtual library, customize it and share in only a few clicks.
Let’s dive in to all the essentials of curating your virtual library!
A virtual library is a convenient, fun way to display a collection of digital publications. Just like a regular bookshelf, your virtual library allows you to bring together a group of materials in one place. It’s an inviting space where you can browse, read or simply show off your beautiful publications!
How to set up your own virtual library
You can make a virtual library in just a few minutes on Calaméo. In order to create a library widget stocked with your own Calaméo publications, go to the Publications tab of your account.
First, choose the Folder whose publications you wish to include in your virtual library. All of the public publications in that Folder will appear in your library shelves. (Your private publications are never displayed in the library widget.)
Next, click on the three squares icon at the top of the page to create your virtual library.
Finally, fine-tune the look of your library widget by clicking on “customize options”. You can select:
A background texture or color
How many shelves to show
The thumbnail size of your publication covers
Publication information to show
How to order your publications
How to open publications when clicked
Thumbnail design features like the cover drop shadow
While you adjust the details, you’ll be able to see the changes in real time directly in the preview window. Once you’re happy with the appearance, just copy the embed code. And that’s it—everything you need to create your own virtual library!
Watch our video tutorial on how to create a virtual library below:
💡 TIP: Prefer to view the tutorial in a different language? Use the Settings icon in the video player to select your subtitles.
How to display a virtual library
Congratulations—your library widget is all set up and ready to go! Meanwhile, the next step is to consider how you would like to share your virtual library. For example, you might want to display your publications on your website or blog. Or perhaps you’d rather have a link to email to friends, contacts or customers.
Libraries on your own website
Sharing your virtual library on your own blog or website is a piece of cake. After you have finished customizing the design of your bookshelves, copy the HTML embed code.
If your site is built with WordPress or Joomla, you can install our plug-in and paste the code right into a blog post or page. For example, this code:
However, other websites may require you to specify a container for your virtual library. Consult your CMS’s specifications or check with your webmaster for more information.
To display all of the publications in your virtual library on Calaméo, you can share a link to a Folder or Favorites list. Although the bookshelf interface is not available on Folder or Favorites pages, your audience will be able to view and explore the entire collection.
Linking to a Favorites list
To share a Favorites list, start by going to the Favorites tab of your account. Then select the list that you want to share from the left-hand menu. Finally, click the Share icon. In the window that opens, copy the URL and start sharing!
Linking to a Folder
To share a Folder, head to the Publications tab of your account. Choose the Folder whose publications you want to share from the left-hand menu, then click the Share icon. Grab the link to your Folder and you’re set to share.
Why make a virtual library
There are lots of great reasons to create your own virtual library. In fact, we reviewed 10 of the best for anyone who needs convincing! But to keep things simple, here are the top three benefits of a library widget.
Perfect presentation
The biggest advantage of a virtual library is the easy, interactive way it lets you showcase different publications. Whether the shelves are filled with every issue of your magazine or a variety of materials, a library widget can boost your publications’ visual impact.
Plus, browsing your publications in a virtual library is a breeze thanks to its intuitive navigation. Visitors can click any cover to open the publication in full screen or a new window, then return to your library when they’ve finished reading.
Painless updates
Another great feature solves a major headache for many publishers: the content in your virtual library updates automatically. Whenever you add a new publication to your library’s Folder on Calaméo, it also appears on your embedded bookshelf. As a result, you never need to worry about manually importing content to maintain your site.
Likewise, removing publications from your virtual library only takes a minute. Set them to private, move to a different Folder or deactivate out-of-date materials.
Extra insights
You’ll benefit from useful viewership analytics when you create your own virtual library on Calaméo, too. Because it’s important to know where your audience comes from and how they interact with your content, your account statistics show library details. You’ll see what percentage of your publications’ views happen in your virtual library, as well as other advanced statistics like link clicks and downloads.
In conclusion, setting up a digital bookshelf couldn’t be simpler. All you need to start is a free Calaméo account! Join today and create your own virtual library.
