For 2019, we here at Calaméo have been working on a little something different. Today we are proud to announce the first issue of our new CALAMEO Magazine!
Browse the first-ever issue of CALAMEO Mag to check out interviews with some of our team, digital publishing stats, news and tips:
It’s no secret that we’re fans of magazines—we love getting lost in pages of great stories, beautiful images and sleek design. We’re excited to present our own digitally published magazine so that readers can get to know more about our platform, our company and our industry.
Plus, our state-of-the-art HTML5 viewer and innovative conversion technology make flipping through the CALAMEO Mag a great experience, if we do say so ourselves!
We’ve followed our own best advice and used the Calaméo Editor to add links, video and more. We even whipped up a custom Skin to show off the new magazine!
We hope that you enjoy reading the first issue of the CALAMEO Mag as much as we enjoyed making it. Keep your eyes open for our next issue, coming soon!
Don’t forget to tag us @calameo when sharing your publications on Facebook, Twitter and LinkedIn! Use the hashtag #CalameoCoversClub to let us know you’d like to be considered for our homepage.
For many businesses, showcasing digital publications on their own website is a great business solution. Clients can enjoy the convenient presentation and interactive features of catalogs, magazines and more all while browsing the brand’s site.
To help you take advantage of this powerful tool, we’ve created a complete guide to embedding your publications!
In part three of this series, we will explain how to track the statistics of your embedded publications and tips for mobile responsiveness.
Measuring Performance
Once your publications are available on your site, looking exactly as intended, they’re ready for visitors to read, click and explore. It’s also time to start measuring the performance of your embedded publications.
Understanding the sources of your audience is easy with Calaméo’s advanced statistics. All users have access to Source data in the Statistics tab of their accounts, which shows the percentage of your publications’ views that take place on Calaméo, in embeds and from a Library Widget.
Our PREMIUM and PLATINUM plans allow you to break down Source data across a range of other stats. For example, you may wish to see what percentage of readers are clicking links in your embedded publications or whether embedded publications are read for longer.
Mobile Responsiveness
Your Calaméo account statistics will also help you to understand how readers prefer to view your embedded publications: on their desktops, smartphones or tablets. If you notice a high percentage of viewers using mobile devices, you should consider ensuring that your embed is fully responsive.
While our viewer is always responsive on mobile, it’s important that your site is set up for a responsive embed using the Calaméo embed code. Each website is different and has its own specific needs, but here are the basics:
Define the width attribute in the iFrame tag of your publication’s embed code as 100%
Check that the container for your Calaméo embed code is correctly configured for responsive display
It may also be a good idea to test the display of your publication’s links, videos and other interactive elements on mobile so that they are comfortably sized for readers to enjoy on smaller screens.
That brings us to the end of our Complete Guide to Embeds series! You should now have all the information you need to make the most out of your embedded publications.
Have you embedded a Calaméo publication on your blog or website? We’d love to see your best work! Tag us @calameo on Facebook and Twitter or on Instagram@calameo_publishing.
In the competitive world of sales, salespeople must constantly seek innovative ways to optimize their processes and maximize their efficiency. Calaméo, the digital publishing platform, has established itself as an essential tool for creating and distributing interactive content. In this article, we’ll explore three integrations offered by Calaméo that are must-haves for salespeople: Shopify, Calendly and Hubspot Forms.
1. Shopify: add store products
Integrating Shopify into your Calaméo account gives you the opportunity to present your products interactively and attractively directly in your digital publications. Thanks to this integration, you can easily add links to products from your Shopify store, enabling your readers to click and buy in seconds. This transforms your brochures, catalogs or magazines into powerful sales tools, eliminating the barriers between product discovery and the act of purchase.
Calendly is an automated scheduling solution that simplifies appointment booking. By integrating it with Calaméo, you offer your prospects the possibility of scheduling appointments directly from your publications. This integration is particularly useful for sales reps, as it reduces the need to go back and forth by e-mail, and allows you to capture leads when they’re most engaged. A simple click on a Calendly link embedded in your content and your prospects can choose a time slot that suits them, saving you precious time and increasing your chances of conversion.
3. Hubspot Forms: collect contact information from qualified leads
Collecting accurate, relevant data on your leads is crucial to any effective sales strategy. By integrating Hubspot forms with Calaméo, you can include lead capture forms directly in your publications. This enables you to collect detailed information about your prospects and qualify them for personalized follow-up. The data collected can then be automatically synchronized with your Hubspot CRM, ensuring smooth, organized management of your contacts. This integration helps you turn your visitors into qualified leads ready to be contacted by your sales team.
The integration of Shopify, Calendly and Hubspot Form with Calaméo offers a powerful synergy that can transform your sales approach. These tools not only enhance the interactivity and attractiveness of your publications, but also simplify appointment management and maximize lead data collection. By adopting these integrations, you’ll optimize your sales process, boost productivity and improve conversion rates. Don’t miss the opportunity to exploit the full potential of Calaméo and its innovative tools to boost your sales performance.
READ MORE : 
Integrations are a feature reserved for